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Ferrero’s 2010 Easter Campaign

Ferrero’s 2010 Easter Campaign

Easter is big in Brazil. And it proved to be even bigger for Ferrero chocolates. Braulio created POS campaigns for Ferrero’s products during this holiday for 4 years running. In 2010, he was given carte blanche to invent a theme for it. Braulio can up with the idea of...
Tic Tac Trends Campaign

Tic Tac Trends Campaign

Trends was a promotional campaign developed for Tic Tac mints, the product with the highest sales figures in the hard candies category in Brazil. The concept of the campaign involved the design of new packages in different graphic styles with labels that could be...